CasinoSecret Renews Sponsorship With AS Monaco
Operator renews agreement with AS Monaco, extending partnership in Japan.
CasinoSecret has extended its sponsorship agreement with French football club AS Monaco for an additional two years.
Impact Of Partnership And Recent Developments
This renewal ensures that CasinoSecret will continue to serve as the club’s Official Online Gaming Partner in Japan, a market where AS Monaco has gained significant attention, especially due to the presence of Japanese international player Takumi Minamino.
The partnership, which started in July 2022, has been focused on engaging football fans and online gaming enthusiasts in Japan. The extension of the agreement highlights the ongoing collaboration between the two entities, aiming to enhance their presence in the Japanese market through various initiatives and campaigns.
Over the past two years, CasinoSecret and AS Monaco have collaborated to produce content and activities tailored to the Japanese audience. This includes exclusive content featuring AS Monaco players and fan engagement initiatives that bridge the worlds of football and online gaming.
Gary Aurivel, COO of CasinoSecret, expressed his excitement about the renewal: “We are delighted to extend our partnership with AS Monaco. Aligning with a globally recognized football club with a digital audience of over 25 million supporters has been an exciting journey. Over the past two years, we’ve witnessed incredible enthusiasm from Japanese football fans.”
Thibaut Chatelard, AS Monaco’s Marketing and Revenue Director, added: “Since the start of this partnership, we’ve created a genuine synergy that has helped us make progress toward our goals with the Japanese community. It was only natural to continue our shared journey for the long term.”
The renewal comes after CasinoSecret’s acquisition by Breckenridge in February 2023, a strategic move to expand Breckenridge’s footprint in the Japanese online gaming market. CasinoSecret first became AS Monaco’s Official Online Gaming Partner in Japan in August 2022, marking the beginning of their ongoing collaboration.
